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The act of slapping a piece of red meat as hard as physically possible. A test of how good a piece of meat is, usually performed in ASDA. The louder the noise, the better meat quality. If the slap is pitiful, then the meat is off/not of decent quality, and should not be bought.

TOELEVEN.net
Coward has apparently been a band for quite some time but is just now getting around to releasing a record. The Columbia/Kansas City MO foursome has combined Tortoise-esque post-rock with Touch-&-Go-style noise rock and And-So-I-Watch-You-From-Afar-tinged mathrock in a way that I don’t think I’ve ever really heard before. The combination of distorted, mile-wide bass riffs and Bitches Brew keys is a potent, jarring mix. The addition in some virtuosic double-drummer action elevates Coward to the level of cerebral superpowers.

The all-instrumental songs play with expectations of how riffs and melody should interact. There is definitely a lot to like here if you’re a Tortoise fan, but the gritty rock bubbling just below the surface is the thing that holds your attention. Like a fine French chocolate that was unwrapped and left in a coat pocket to collect lint, hair, and thumbtacks, Coward effortlessly scuzz up their virtuosity and song writing chops so that by the time the record has run its course you not sure whether you’re exhilarated or bruised. Words are failing me right now. Suffice it to say that if I had heard this record last year, it would have been on my Best-Of 2012 list. I cannot recommend this highly enough. -- Russell Emerson Hall

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from The Rough Idea: A Sampling of Music in Preparation for PRF BBQ 2013, released May 14, 2013
coward.bandcamp.com

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